CULT OF YA
AD VISUALS
Challenge
Creating an outstanding promotion visual and merchandizing for an upcoming concert with mutliple artists from the Korean rap scene. Cult of ya already owns a branding and visuals so the challenge was to match their visual concepts adding my vision of it.
Goal
Manage to keep the client's identity and visuals while bringing an original twist of it using my vision of their branding.
Solution
I kept the dark color concept while adding some white and colored elements so the key informations are caught first when seeing the visual. Transformed the pictures in black and white to make artists outstand and appear as more of iconic.